Key Visuals Principles

1. Minimum Player Requirement

Players must be featured by following the “Three Players" Rule, meaning a minimum of three players must be displayed together in the design (see below). If Hansi Flick (the manager) is featured, he must be included in addition to four (4) players.

2. Player Selection & Number

You are free to choose the most suitable players for your market. It is recommended to place your preferred players in the central position.

3. Three-Player Rule

Please refer to the guidelines below.

Three-Player Rule

Every design composition must include at least three (3) players. However, a single design may feature more than three players if necessary.

In addition to the General Usage & Application Guidelines for using players’ images in your visual compositions, please ensure that all players’ heights and overall sizes are equally prominent. In principle, their heads should:

  • Meet the green line
  • Fill the green circle